Available Delivery Methods
In-person workshop: 150 CAD (plus tax)
Online virtual classroom: 120 CAD (plus tax)
Online self-paced study: Available in Training Center
(Taxes are not applicable for clients outside of Canada)
Group Registration
A 10% discount is available for group registrations of more than 10 participants.
Course Duration
1 day
Course Description
Social media has become a cornerstone of modern communication and a critical component of effective marketing strategies. Companies must engage with social media to connect with current and potential customers. However, before implementing any strategy, it’s essential to understand the benefits and potential risks of leveraging different platforms.
Our Social Media Marketing workshop provides a comprehensive guide to using social media effectively. Participants will explore the pros and cons of various platforms and gain practical strategies to maximize their marketing impact while managing potential challenges.
Learning Objectives
- Understand different social media platforms
- Identify audience
- Monitor and measure performance
- Consider pros and cons before making decisions
Course Outline
- Introduction
- YouTube
- TikTok
- Tumblr
- Snapchat
Note: The course outline is subject to change to reflect emerging practices and can be tailored to your organization’s specific needs.